One client, four months
A website clients can book on, even after closing time.
A group of three clinics where booking meant ringing in opening hours, or filling in a form and waiting for a callback. We rebuilt the website around online booking, then measured booked treatments instead of form fills.
- new-client bookings
- +58%
- cost per appointment
- −34%
- bookings after closing
- 41%

How a new client booked
BeforeA form, then a callback
AfterOnline, without a phone call


